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Visa study: safeguards could boost stablecoin use among Americans

A Visa consumer study found that over half of Americans surveyed had never heard of stablecoins, but willingness to use them rose from 36% to 45% when they were offered through an existing financial provider.

cryptobanking.news Editorial · AI-assisted, source-verifiedT2Bank / FMIGlobal
Illustration · category artwork. Primary source: Visa (usa.visa.com).
  • Stablecoins

Executive summaryFact

A Visa consumer study found that over half of Americans surveyed had never heard of stablecoins, but willingness to use them rose from 36% to 45% when they were offered through an existing financial provider.

Primary source: Visa ↗

Key factsFact

Jurisdiction
Global
Source
Visa
Source tier
Tier 2 · Bank / FMI

From the sourceFact

“Willingness to use stablecoins rises from 36% to 45% when offered through an existing financial provider.”

Verbatim from Visa✓ string-matched against the live page 2026-10-22

Why it matters for banksAnalysis

The survey suggests incumbent banks and financial providers may have a trust advantage in distributing stablecoin services to US consumers.

Editorial analysis based on the facts above and the sources below; not legal or investment advice.

Sources and evidence

  • Official institutionalVisa ↗2026-09-23quote matched 2026-10-22

Evidence types: how we classify sources.

AIAI-assisted: summary and analysis were drafted with AI from the primary source and are the editor’s responsibility. AI-drafted from the primary source; quote string-matched by scripts/verify.mjs. Methodology · Corrections · Report an error

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